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Best Practices

Practical recommendations and tips to get the best results from AI Content Writer while staying safe, compliant, and on‑brand.

Table of Contents

Overview

This guide collects best practices for planning, generating, and publishing AI-assisted content with AI Content Writer.

Use it as a checklist when you:

  • Create new campaigns (Articles, RSS, Gemini, or ChatGPT).
  • Tune existing campaigns for better quality or performance.
  • Prepare a safe, consistent editorial workflow for your team.

For a step-by-step guide to creating your first campaign, see:

Content Quality Guidelines

  • Always review AI-generated content before publishing, especially on production sites.
  • Check for factual accuracy, outdated information, and missing sources.
  • Avoid publishing content that:
    • Makes medical, financial, or legal claims without expert review.
    • Copies or heavily resembles content from a single external source.
    • Includes personally identifiable information (PII) from scraped pages.
  • Use “Draft” or “Pending Review” status until you’re confident in the content quality.
  • Regularly audit your site for low-quality or thin content and improve or remove it.

Prompt and Keyword Strategy

  • Use specific, long-tail keywords or questions instead of very broad terms.
    • Good: how to speed up a WooCommerce store, WordPress security checklist 2025.
    • Poor: WordPress, SEO.
  • Group related keywords into focused campaigns instead of putting everything into one.
  • For Gemini/ChatGPT campaigns:
    • Think in terms of prompts: what do you want the article to answer or explain?
    • Include context in your keywords when possible (audience, angle, or format).
  • For Articles/RSS campaigns:
    • Configure Allowed Hosts and HTML Cleaner selectors to avoid noisy or irrelevant sources.
  • Iterate over time:
    • Remove keywords that consistently generate weak content.
    • Add new keywords based on your analytics and search console data.

SEO and On-Page Optimization

  • Make sure each generated post has a clear focus topic and primary keyword.
  • Use headings (H2, H3) to structure content logically.
  • Add internal links to key pages (pillar content, category pages, money pages).
  • Configure your SEO plugin (Yoast, Rank Math, etc.) to:
    • Set custom meta titles and descriptions.
    • Generate or validate XML sitemaps.
  • Avoid:
    • Generating many very similar posts around the same topic.
    • Keyword stuffing or repeating the same phrase unnaturally.
  • Use the Insert Content feature to add:
    • Short author bios.
    • Calls-to-action (newsletter, product pages, contact forms).
    • Internal or related post links.

Editorial Workflow and Review

  • Start by running campaigns with Post Status = Draft.
  • Review each draft for:
    • Accuracy and completeness.
    • Style, tone, and formatting.
    • Compliance with your brand and legal requirements.
  • Build a simple internal workflow:
    1. Campaign generates drafts.
    2. Editor reviews and edits content.
    3. SEO specialist optimizes titles, meta, and internal links.
    4. Content is scheduled or published.
  • Use WordPress roles and permissions to control who can manage campaigns.

Brand Voice and Tone

  • Define your brand voice in a short internal style guide:
    • Formal vs informal.
    • Use of first/second person (“we”, “you”).
    • Preferred terminology and phrases.
  • Keep a list of phrases you want to avoid and use Search & Replace (Pro) to clean them.
  • Add Insert Content blocks for consistent brand elements:
    • Signature CTAs.
    • Brand disclaimers.
    • Boilerplate descriptions of your company or services.
  • Respect each data source’s terms of use and robots.txt guidelines.
  • When using Articles or RSS campaigns:
    • Treat scraped content as a starting point for rewriting, not a final product.
    • Avoid copying layouts or proprietary content from specific sites.
  • Disclose the use of AI-generated content where required by your jurisdiction or platform.
  • Avoid generating content that:
    • Violates copyright or trademarks.
    • Encourages harmful, illegal, or unethical behavior.
  • For regulated niches (health, finance, legal, etc.), have qualified experts review final content.

Performance and Resource Management

  • Start with low frequency and low posts-per-run until you’re confident in performance.
  • Monitor:
    • Server resource usage (CPU, memory, timeouts).
    • API usage and rate limits for Gemini, OpenAI, and Pexels.
  • Use fewer posts per run if:
    • Your hosting plan is limited.
    • You frequently hit timeouts or run into memory issues.
  • Consider using a dedicated or higher-tier hosting plan for large-scale content sites.

Troubleshooting Low-Quality Output

If you notice weak or irrelevant content:

  • Revisit your keywords or prompts:
    • Make them more specific and less generic.
  • Review your content filtering:
    • Use Block Keywords to exclude unwanted topics.
    • Use Search & Replace (Pro) to fix recurring wording problems.
  • For Articles/RSS campaigns:
    • Refine Allowed Hosts to focus on higher-quality sources.
    • Use HTML Cleaner selectors to strip ads, navigation, and unrelated blocks.
  • If a campaign consistently produces poor content:
    • Pause it and review all settings.
    • Split it into multiple smaller, more focused campaigns.

Last Updated: November 28, 2025 Plugin Version: 2.1.0

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